Thursday, 3 February 2011

Eye Chart - Revised image + evaluation

This is my final eye chart. 
In the crit, it fulfilled the brief. You could see all aspects of the chart from 20ft away.
The feedback told me to add the measurements on the side of the chart... to really put it into context. 

I have also played around with the sizes and layout. 


Initially I was a bit annoyed by the object that I pulled out of the hat. However... that is how the real-world as a designer works... you will not always get briefs that you want to do. 
This got a lot better as time went on, looking at the different types of fire extinguishers and how they would fit into the traditional design of an eye chart.
When given the brief, I immediately came to the decision to do this using vector images, as photographically, I could not find a wide enough range of sizes and shapes. 
They are very mechanical and simple, hand-drawn would retract from this. 
Each one was viewable from 20ft, which means I fulfilled the brief. Again, I took people's feedback into consideration and added the size chart at the sides of the image. 
I think the one weakness is that the bottom line looks like a grenade. 

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